Website for a global conglomerate : Case Study for Welspun India

Welspun India Corporate Website

Objective

To enhance customer engagement and retention by keeping global standards and a diverse portfolio in mind.

www.welspunindia.com

Strategy

We created content considering users & search engines in mind. We focused primarily through long-tail keywords & ensured our content is SEO friendly. This strategy helped us to rank through our targeted keywords.

Creative Solution

Starting with simplifying access and communication for its diverse global businesses followed by crafting a unique user experience ready for a global stage by simplifying the content flow and information architecture and lastly by creating a design exclusively crafted for a global mobile-first audience, thereby making it adaptive across all devices.

24.45%

Organic users were increased

21.96%

New Users were increased

17.78%

Sessions were improved