The Responsible Smart Mirror a Mirror that Redefined Fashionable as Sustainable

People are getting increasingly conscious of the way they dress. But primarily only to create an impression and represent their personality. But the sad fact is that the human greed to look appealing and wear glamorous clothes has ended up causing harm to the environment.

Creative Solution

As a sustainable fashion fabric, staying true to its values, Liva wanted to create awareness about the harmful effects of the fashion industry on the environment The Responsible Mirror was a creative representation of the reflections of truth about the fashion industry's unfashionable impact on the environment. The mirror appealed visitors to include ‘responsible fashion’ in their 2019 resolutions and created awareness about how textile industry is the 2nd most polluting industry in the world!

case study video


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