To increase the overall organic website traffic and sales through enhanced keyword optimization.
With 23+ years of experience, The Pink Foundry is an E-Commerce based skincare brand for women with a lot of competition in terms of the skincare genre. It was important to identify the right set of keywords which not only increased traffic, but also made sure that we built a set of loyal customers through our target audience.
With the help of our specialist arm, Gipsi tapped into consumer life insights that unveil real-time behavioral data, Creating a design exclusively crafted for a global mobile-first audience, thereby making it adaptive across all devices.
Within the first month we achieved:
Organic users were increased
New Users were increased
Sessions were improved