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social media

This Article uploaded by Shalini Kumari

At Tonic, we are always encouraged to push the envelope towards executing award-winning campaigns. We saw the opportunity to “push that envelope” for one of our brands- Sony TV India during the premiere of Dhoom 3 on Sony TV. Dhoom 3 broke several records on its opening days, marking itself as the biggest Bollywood hit of […]

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This Article uploaded by Natasha Bandodkar

4 Smart Ways To Get Millennials To Call You Their Favorite Bank Let’s face it! The millennials are taking over. This group of teens to almost 30 some-things is becoming the centre of attention for most brands across the board. And it is extremely important for banks to jump on to the millennial wooing bandwagon […]

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This Article uploaded by Amruta Heblikar
Social Media for Job Search_Banner

Have you ever wondered, how some of your friends bag an offer from reputed companies, even when the job market appears stagnant? Well, you can certainly blame it on the social contacts, that they network with, mainly through Facebook and Twitter.

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This Article uploaded by Kshitij Mhatre
Brand Wars_feature

It is very evident that the number of fans/ followers on the social media pages of a brand, is the determination of the media spend of that particular brand.

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This Article uploaded by Viraj Pradhan
Feature image - Jai Ho

(No A. R. Rahman reference intended here) @Aamir_Khan: “9 days to go… waiting to watch your film Salman! Release se pehle dikhade mere bhai… JAI HO!!” This is how Aamir Khan did his bit to promote Jai Ho, considering the fact that Salman Khan had promoted ‘Dhoom 3’ on the show ‘Big Boss’ that he […]

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This Article uploaded by Team Tonic
Social Media Trends_main

2013 was a year that saw some overwhelming transformations in the landscape of social media. Starting from successful IPO’s of Twitter and Facebook, to some groundbreaking innovations, social media has come a long way and will continue its stride in 2014, as well.  

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This Article uploaded by Apeksha Harihar

Are you overlooking the obvious? Avoid making careless mistakes on your facebook business page and join the winners!

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This Article uploaded by Manoj

The year 2011 was a special one, seeing a constant spike on Social Media.  From Small businesses to Big Brands, everyone dipped their fingers into the water.  To some it was a short-term campaign, to the others it was a consistent approach to connect with their customers. While some found it a bit of mess […]

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This Article uploaded by Manoj
Twitter Dictionary

This one goes for the love of that cute little blue birdie we’re so much addicted to.  A dictionary tells you what’s more in English, while this Twittonary will tell you words that are “chweet” for everything you tweet!

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This Article uploaded by Manoj

  While we all follow a certain level of discipline & etiquette in our social lives, depending upon various people & the relationship we share with them… it’s important we follow some basic levels of etiquette when it comes to social media.  For what you say here, is open to not just one but 11 […]

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This Article uploaded by Divya Nair

In recent times, Facebook has overtaken many other social media sites in terms of total users. The youth are glued to the site and so even the businesses think that Facebook is a convenient and useful option to promote businesses. The biggest advantage with Facebook is that you can cater to about 300 million users […]

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This Article uploaded by Reema Banerjee

Issued in social interest

Facebook being where it is today, it is undoubtedly a stale news that it is overflowing with researchers, swot analysts, et al, pulling their hair apart over analyzing and scrutinizing its future, past and present. And amusingly, the latest study reveals that Facebook can also turn your grades around! Yeah? You interested?Of course, only for […]

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